RFPIO, the response management platform, has announced the appointment of Michael Londgren as its Chief Marketing Officer (CMO). Londgren is a highly experienced technology marketing executive known for his contributions to the growth of prominent companies such as DocuSign, Google G Suite (now Workspace), and Seismic.
In his capacity as CMO, Londgren will play a central role in shaping the company’s overall growth strategy. He will work towards aligning various facets of the organization and prioritizing a customer-centric approach while overseeing RFPIO’s marketing endeavors.
Londgren’s vision for RFPIO revolves around fortifying the company’s standing within its niche by closely attending to customer needs and journeys. He aims to effectively convey RFPIO’s distinctive value proposition and capitalize on growth prospects in specific market segments, industries, and geographic regions.
Before joining RFPIO, Londgren held the position of CMO at Seismic, where he played a pivotal role in establishing the company’s leadership in the sales enablement sector. His collaborative efforts with sales and product teams contributed to revenue growth and innovation.
Prior to his tenure at Seismic, Londgren served at Google Cloud, where he led marketing initiatives for G Suite, aiding in its expansion into enterprise markets. He also held the role of VP of product marketing and customer enablement at DocuSign, where he played a pivotal role in the company’s transformation from a workforce of 180 to a team of 2,500, solidifying its position as a leader in the eSignature domain.
Ganesh Shankar, CEO and co-founder of RFPIO, expressed his excitement about Londgren joining the team, stating, “Michael is a valuable addition to the RFPIO team. His extensive knowledge and experience in driving core growth strategies from his previous roles make him an asset as we prepare for our next phase of expansion.”
Londgren shared his enthusiasm about joining RFPIO, emphasizing the company’s value proposition extending beyond RFPs (Request for Proposals). He highlighted that RFPIO offers a top-tier platform efficiently managing a broad spectrum of critical response use cases. He eagerly anticipates building upon RFPIO’s robust value proposition, impressive customer base, and positive momentum to further solidify the company’s leadership position within its category.
